{"id":2738,"date":"2020-01-06T21:37:48","date_gmt":"2020-01-06T14:37:48","guid":{"rendered":"https:\/\/halink.vn\/?p=1411"},"modified":"2020-01-06T21:37:48","modified_gmt":"2020-01-06T14:37:48","slug":"google-analytics-la-gi-huong-dan-dang-ky-va-tich-hop-google-analytics-vao-website","status":"publish","type":"post","link":"https:\/\/halink.vn\/google-analytics-la-gi-huong-dan-dang-ky-va-tich-hop-google-analytics-vao-website\/","title":{"rendered":"Google Analytics l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u0103ng k\u00fd v\u00e0 t\u00edch h\u1ee3p Google Analytics v\u00e0o website"},"content":{"rendered":"<h3>Google Analytics l\u00e0 g\u00ec?<\/h3>\n<p><a href=\"https:\/\/halink.vn\/google-analytics-la-gi-huong-dan-dang-ky-va-tich-hop-google-analytics-vao-website\">Google Analytics<\/a> l\u00e0 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 SEO mi\u1ec5n ph\u00ed c\u1ee7a Google, \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o c\u00e1c website \u0111\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u v\u00e0 ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a website \u0111\u00f3. C\u1ee5 th\u1ec3 Google Analytics c\u00f3 th\u1ec3 theo d\u00f5i c\u00e1c th\u00f4ng tin sau tr\u00ean website \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p:<\/p>\n<ul>\n<li>Hi\u1ec7n t\u1ea1i c\u00f3 bao nhi\u00eau ng\u01b0\u1eddi gh\u00e9 th\u0103m trang web c\u1ee7a b\u1ea1n?<\/li>\n<li>S\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi gh\u00e9 th\u0103m trang web c\u1ee7a b\u1ea1n, th\u1ed1ng k\u00ea theo gi\u1edd, ng\u00e0y, tu\u1ea7n,&#8230;)<\/li>\n<li>Nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee7a nh\u1eefng ng\u01b0\u1eddi gh\u00e9 th\u0103m nh\u01b0 \u0111\u1ed9 tu\u1ed5i, gi\u1edbi t\u00ednh, s\u1edf th\u00edch,&#8230;<\/li>\n<li>Thi\u1ebft b\u1ecb v\u00e0 tr\u00ecnh duy\u1ec7t \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng.<\/li>\n<li>Nh\u1eefng ng\u01b0\u1eddi truy c\u1eadp \u0111\u1ebfn t\u1eeb \u0111\u00e2u (t\u1eeb qu\u1ea3ng c\u00e1o, t\u1eeb li\u00ean k\u1ebft tr\u00ean facebook, t\u1eeb trang t\u00ecm ki\u1ebfm, hay tr\u1ef1c ti\u1ebfp v\u00e0o website c\u1ee7a b\u1ea1n).<\/li>\n<li>V\u1ecb tr\u00ed \u0111\u1ecba l\u00fd c\u1ee7a nh\u1eefng ng\u01b0\u1eddi truy c\u1eadp website.<\/li>\n<li>S\u1ed1 trang m\u00e0 h\u1ecd \u0111\u00e3 truy c\u1eadp, th\u1eddi gian l\u01b0u l\u1ea1i tr\u00ean website. Trang n\u1ed9i dung n\u00e0o thu h\u00fat l\u01b0\u1ee3t xem nhi\u1ec1u nh\u1ea5t.<\/li>\n<li>H\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi truy c\u1eadp tr\u00ean website<\/li>\n<li>&#8230;.<\/li>\n<\/ul>\n<p>Ngo\u00e0i ra, Google Analytics c\u00f2n t\u01b0 v\u1ea5n cho b\u1ea1n nh\u1eefng y\u00eau c\u1ea7u c\u1ea7n thi\u1ebft cho <a href=\"https:\/\/halink.vn\/thiet-ke-website\"><strong>thi\u1ebft k\u1ebf web chu\u1ea9n SEO<\/strong><\/a> nh\u01b0:<\/p>\n<ul>\n<li>Website c\u1ee7a b\u1ea1n c\u00f3 th\u00e2n thi\u1ec7n v\u1edbi n\u1ec1n t\u1ea3ng di \u0111\u1ed9ng kh\u00f4ng?<\/li>\n<li>Chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb n\u00e0o thu h\u00fat \u0111\u01b0\u1ee3c nhi\u1ec1u l\u01b0\u1ee3ng truy c\u1eadp nh\u1ea5t v\u00e0o trang web c\u1ee7a b\u1ea1n?<\/li>\n<li>Hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c ngu\u1ed3n qu\u1ea3ng c\u00e1o c\u1ee7a website.<\/li>\n<li>Trang n\u00e0o c\u00f3 c\u1ee7a h\u1ea5p d\u1eabn kh\u00e1ch h\u00e0ng nh\u1ea5t, nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u traffic nh\u1ea5t.<\/li>\n<li>C\u00f3 bao nhi\u00eau kh\u00e1ch truy c\u1eadp \u0111\u00e3 chuy\u1ec3n th\u00e0nh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n<li>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a t\u1ed1c \u0111\u1ed9 c\u1ee7a trang web.<\/li>\n<\/ul>\n<p>V\u1edbi nh\u1eefng th\u1ed1ng k\u00ea d\u1eef li\u1ec7u v\u00e0 ph\u00e2n t\u00edch c\u1ee7a Google Analytics m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u1ed5ng quan t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a website, bi\u1ebft \u0111\u01b0\u1ee3c \u0111i\u1ec3m m\u1ea1nh \u0111i\u1ec3m y\u1ebfu c\u1ee7a website. Bi\u1ebft \u0111\u01b0\u1ee3c nh\u1eefng thi\u1ebfu s\u00f3t \u0111\u1ec3 c\u00f3 h\u01b0\u1edbng c\u1ea3i thi\u1ec7n website, \u0111\u1ed3ng th\u1eddi ph\u00e1t tri\u1ec3n nh\u1eefng \u01b0u \u0111i\u1ec3m \u0111\u1ec3 website ng\u00e0y c\u00e0ng ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3 h\u01a1n.<\/p>\n<h3>H\u01b0\u1edbng d\u1eabn \u0111\u0103ng k\u00fd v\u00e0 t\u00edch h\u1ee3p Google Analytics v\u00e0o website<\/h3>\n<p>\u0110\u0103ng k\u00fd t\u00e0i kho\u1ea3n Google Analytics:\u00a0<\/p>\n<p>&#8211; \u0110\u1ea7u ti\u00ean h\u00e3y truy c\u1eadp v\u00e0o trang ch\u1ee7 c\u1ee7a n\u00f3 t\u1ea1i \u0111\u1ecba ch\u1ec9: <a href=\"https:\/\/analytics.google.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/analytics.google.com\/<\/a><\/p>\n<p>&#8211; Google Analytics l\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m thu\u1ed9c h\u1ec7 th\u1ed1ng c\u1ee7a Google, n\u00ean b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng t\u00e0i kho\u1ea3n Gmail c\u00f3 s\u1eb5n \u0111\u1ec3 \u0111\u0103ng nh\u1eadp, ho\u1eb7c t\u1ea1o t\u00e0i kho\u1ea3n gmail m\u1edbi r\u1ed3i \u0111\u0103ng nh\u1eadp.<\/p>\n<p>&#8211; Sau khi \u0111\u0103ng nh\u1eadp v\u00e0o Google Analytics, b\u1ea1n nh\u1ea5n v\u00e0o n\u00fat t\u1ea1o t\u00e0i kho\u1ea3n \u0111\u1ec3 t\u1ea1o m\u1ed9t t\u00e0i kho\u1ea3n theo d\u00f5i m\u1edbi. \u0110i\u1ec1n t\u00ean t\u00e0i kho\u1ea3n theo d\u00f5i, c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng t\u00ean c\u1ee7a website cho d\u1ec5 nh\u1eadn bi\u1ebft.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/halink.vn\/wp-content\/uploads\/2020\/01\/GA-01.png\" alt=\"Google Analytics l\u00e0 g\u00ec? \" width=\"800\" height=\"383\" class=\"aligncenter size-full wp-image-1413\" \/><\/p>\n<p>&#8211; Ch\u1ecdn \u0111\u1ed1i t\u01b0\u1ee3ng theo d\u00f5i c\u1ee7a t\u00e0i kho\u1ea3n n\u00e0y, b\u1ea1n mu\u1ed1n theo d\u00f5i <a href=\"https:\/\/halink.vn\/thiet-ke-website\">thi\u1ebft k\u1ebf Website<\/a>, hay \u1ee9ng d\u1ee5ng Android \/ IOS, hay c\u1ea3 hai th\u00ec ch\u1ecdn v\u00e0o m\u1ee5c t\u01b0\u01a1ng \u1ee9ng.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/halink.vn\/wp-content\/uploads\/2020\/01\/GA-02.png\" alt=\"\" width=\"800\" height=\"484\" class=\"aligncenter size-full wp-image-1414\" \/><\/p>\n<p>&#8211; \u1ede b\u01b0\u1edbc 3. h\u00e3y \u0111i\u1ec1n c\u00e1c th\u00f4ng tin c\u1ee7a website c\u1ea7n theo d\u00f5i nh\u01b0 l\u00e0 t\u00ean trang web, \u0111\u1ecba ch\u1ec9 URL c\u1ee7a trang (Y\u00eau c\u1ea7u ch\u1ecdn<span>\u00a0<\/span><strong>http:\/\/<\/strong><span>\u00a0<\/span>ho\u1eb7c<span>\u00a0<\/span><strong>https:\/\/<\/strong><span>\u00a0<\/span>n\u1ebfu website c\u1ee7a b\u1ea1n c\u00f3 b\u1ea3o m\u1eadt). \u0110i\u1ec1n t\u00ean mi\u1ec1n website c\u00f3 www ph\u00eda tr\u01b0\u1edbc. Sau \u0111\u00f3 b\u1ea1n ch\u1ecdn danh m\u1ee5c ng\u00e0nh l\u00e0 l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a website, m\u00fai gi\u1edd b\u00e1o c\u00e1o n\u00ean ch\u1ecdn Vi\u1ec7t Nam. Cu\u1ed1i c\u00f9ng h\u00e3y nh\u1ea5n n\u00fat<span>\u00a0<\/span><strong>T\u1ea1o<\/strong>.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/halink.vn\/wp-content\/uploads\/2020\/01\/GA-03.png\" alt=\"\" width=\"800\" height=\"464\" class=\"aligncenter size-full wp-image-1415\" \/><\/p>\n<p>&#8211; B\u1ea1n t\u00edch ch\u1ecdn v\u00e0o 2 \u00f4 ch\u1ea5p nh\u1eadn c\u00e1c \u0111i\u1ec1u kho\u1ea3n s\u1eed d\u1ee5ng v\u00e0 nh\u1ea5n<span>\u00a0<\/span><strong>T\u00f4i ch\u1ea5p nh\u1eadn<\/strong>.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/halink.vn\/wp-content\/uploads\/2020\/01\/GA-04.png\" alt=\"\" width=\"800\" height=\"574\" class=\"aligncenter size-full wp-image-1416\" \/><\/p>\n<p>&#8211; Sau khi t\u1ea1o t\u00e0i kho\u1ea3n th\u00e0nh c\u00f4ng, Google Analytics s\u1ebd cung c\u1ea5p m\u1ed9t \u0111o\u1ea1n m\u00e3 theo d\u00f5i \u0111\u1ec3 b\u1ea1n ch\u00e8n v\u00e0o website. \u0110o\u1ea1n m\u00e3 n\u00e0y c\u00f3 t\u00e1c d\u1ee5ng x\u00e1c minh quy\u1ec1n s\u1edf h\u1eefu c\u1ee7a website, thu th\u1eadp n\u1ed9i dung website v\u00e0 g\u1edfi v\u1ec1 ph\u00e2n t\u00edch. B\u1ea1n h\u00e3y copy to\u00e0n b\u1ed9 n\u1ed9i dung m\u00e3 theo d\u00f5i v\u00e0 d\u00e1n v\u00e0o m\u00e3 ngu\u1ed3n c\u1ee7a website \u1edf ph\u1ea7n \u0111\u1ea7u trang (header) trong c\u1eb7p &lt;head&gt;&lt;\/head&gt;. N\u1ebfu b\u1ea1n kh\u00f4ng c\u00f3 ki\u1ebfn th\u1ee9c v\u1ec1 code website th\u00ec\u00a0 n\u00ean nh\u1edd \u0111\u01a1n v\u1ecb <em><a href=\"https:\/\/halink.vn\/thiet-ke-website\">thi\u1ebft k\u1ebf web<\/a><\/em> gi\u00fap \u0111\u1ec3 tr\u00e1nh g\u00e2y ra l\u1ed7i.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/halink.vn\/wp-content\/uploads\/2020\/01\/GA-05.png\" alt=\"\" width=\"800\" height=\"341\" class=\"aligncenter size-full wp-image-1417\" \/><\/p>\n<p>&#8211; Nh\u01b0 v\u1eadn l\u00e0 b\u1ea1n \u0111\u00e3 c\u00e0i \u0111\u1eb7t Google Analytics cho website xong. \u0110\u1ec3 ki\u1ec3m tra, t\u1ea1i trang theo d\u00f5i c\u1ee7a Google Analytics, b\u1ea1n h\u00e3y v\u00e0o menu <strong>Th\u1eddi gian th\u1ef1c \/ T\u1ed5ng quan<span>\u00a0<\/span><\/strong>\u1edf b\u00ean tr\u00e1i, c\u00f3 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1ed3ng h\u1ed3. Sau \u0111\u00f3 h\u00e3y m\u1edf trang web c\u1ee7a b\u1ea1n l\u00ean, \u0111\u1ed3ng th\u1eddi quay l\u1ea1i trang Google Analytics, n\u1ebfu b\u1ea1n th\u1ea5y m\u1ee5c<span>\u00a0<\/span><strong>ngay b\u00e2y gi\u1edd<\/strong><span>\u00a0<\/span>c\u00f3 \u00edt nh\u1ea5t 1 ng\u01b0\u1eddi \u0111ang ho\u1ea1t \u0111\u1ed9ng tr\u00ean trang web l\u00e0 b\u1ea1n \u0111\u00e3 c\u00e0i \u0111\u1eb7t th\u00e0nh c\u00f4ng v\u00e0 Google Analytics \u0111\u00e3 theo d\u00f5i \u0111\u01b0\u1ee3c website c\u1ee7a b\u1ea1n r\u1ed3i \u0111\u00f3. \u0110\u1ec3 ch\u1eafc \u0103n h\u01a1n b\u1ea1n c\u00f3 th\u1ec3 v\u00e0o website b\u1eb1ng c\u00e1c tr\u00ecnh duy\u1ec7t kh\u00e1c v\u00e0 b\u1eb1ng \u0111i\u1ec7n tho\u1ea1i \u0111\u1ec3 ki\u1ec3m tra.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/halink.vn\/wp-content\/uploads\/2020\/01\/GA-06.png\" alt=\"\" width=\"800\" height=\"388\" class=\"aligncenter size-full wp-image-1418\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Analytics l\u00e0 g\u00ec? Google Analytics l\u00e0 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 SEO mi\u1ec5n ph\u00ed c\u1ee7a Google, \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o c\u00e1c website \u0111\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u v\u00e0 ph\u00e2n t\u00edch t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a website \u0111\u00f3. C\u1ee5 th\u1ec3 Google Analytics c\u00f3 th\u1ec3 theo d\u00f5i c\u00e1c th\u00f4ng tin sau tr\u00ean website \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p: Hi\u1ec7n &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/halink.vn\/google-analytics-la-gi-huong-dan-dang-ky-va-tich-hop-google-analytics-vao-website\/\" class=\"more-link\">\u0110\u1ecdc ti\u1ebfp<span class=\"screen-reader-text\"> &#8220;Google Analytics l\u00e0 g\u00ec? H\u01b0\u1edbng d\u1eabn \u0111\u0103ng k\u00fd v\u00e0 t\u00edch h\u1ee3p Google Analytics v\u00e0o website&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2643,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[373],"tags":[346,91,324,264,347],"_links":{"self":[{"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/posts\/2738"}],"collection":[{"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/comments?post=2738"}],"version-history":[{"count":0,"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/posts\/2738\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/media\/2643"}],"wp:attachment":[{"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/media?parent=2738"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/categories?post=2738"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/halink.vn\/wp-json\/wp\/v2\/tags?post=2738"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}