{"id":2772,"date":"2022-07-05T10:00:11","date_gmt":"2022-07-05T03:00:11","guid":{"rendered":"https:\/\/halink.vn\/?page_id=2772"},"modified":"2022-07-23T12:05:48","modified_gmt":"2022-07-23T05:05:48","slug":"quang-cao-google-gia-re","status":"publish","type":"page","link":"https:\/\/halink.vn\/quang-cao-google-gia-re\/","title":{"rendered":"Qu\u1ea3ng c\u00e1o Google ads gi\u00e1 r\u1ebb"},"content":{"rendered":"

Nh\u1eadn ch\u1ea1y qu\u1ea3ng c\u00e1o Google Ads gi\u00e1 r\u1ebb t\u1ee9c l\u00e0 d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o b\u1eb1ng t\u1eeb kh\u00f3a khi t\u00ecm ki\u1ebfm tr\u00ean Google.<\/h2>\n

Ng\u00e0y nay m\u1ecdi t\u1ed5 ch\u1ee9c, c\u00e1 nh\u00e2n \u0111\u1ec1u \u0111\u00e3 th\u1ea5y \u0111\u01b0\u1ee3c l\u1ee3i \u00edch to l\u1edbn t\u1eeb vi\u1ec7c x\u00e2y d\u1ef1ng website v\u00e0\u00a0qu\u1ea3ng c\u00e1o Google gi\u00e1 r\u1ebb<\/strong><\/a><\/em>\u00a0.\u0110\u00f3 l\u00e0 l\u00fd do m\u00e0 nhu c\u1ea7u\u00a0thi\u1ebft k\u1ebf website<\/a>\u00a0v\u00e0\u00a0qu\u1ea3ng c\u00e1o google<\/strong>\u00a0t\u0103ng \u0111\u1ed9t bi\u1ebfn trong nh\u1eefng n\u0103m qua, minh ch\u1ee9ng cho \u0111i\u1ec1u \u0111\u00f3 l\u00e0 s\u1ef1 ra \u0111\u1eddi c\u1ee7a h\u00e0ng ng\u00e0n\u00a0website<\/a>\u00a0tr\u00ean internet m\u1ed7i ng\u00e0y v\u00e0 khi search Google ch\u00fang ta th\u1ea5y r\u1ea5t nhi\u00eau qu\u1ea3ng c\u00e1o c\u1ee7a h\u1ecd t\u1eeb top 4 tr\u00ean c\u00f9ng \u0111\u1ebfn top 10 b\u00ean d\u01b0\u1edbi, v\u1ecb tr\u00ed h\u00ecnh d\u01b0\u1edbi \u0111\u00e2y ch\u00ednh l\u00e0\u00a0qu\u1ea3ng c\u00e1o Google<\/em>:<\/p>\n

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<\/span>Nh\u1eefng l\u1ee3i \u00edch b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c<\/h2>\n<\/div>\n<\/div>\n
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<\/span>T\u0103ng tr\u01b0\u1edfng doanh thu tr\u1ef1c tuy\u1ebfn<\/h3>\n

Google Ads Search gi\u00fap website c\u1ee7a b\u1ea1n hi\u1ec3n th\u1ecb t\u1edbi \u0110\u00daNG nh\u1eefng kh\u00e1ch h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm v\u1ec1 s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 & c\u00f3 nhu c\u1ea7u, nh\u1edd v\u1eady m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c chi ph\u00ed & t\u0103ng \u0111\u00e1ng k\u1ec3 \u0111\u01a1n h\u00e0ng.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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<\/span>Thu h\u00fat nhi\u1ec1u kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/h3>\n

C\u00f3 \u0111\u1ebfn h\u01a1n 70% ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n nay t\u00ecm hi\u1ec3u v\u1ec1 s\u1ea3n ph\u1ea9m tr\u00ean Google tr\u01b0\u1edbc khi ra quy\u1ebft \u0111\u1ecbnh, v\u00ec v\u1eady Google Ads Search gi\u00fap b\u1ea1n ti\u1ebfp c\u1eadn m\u1ed9t l\u01b0\u1ee3ng l\u1edbn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m h\u1ecd c\u00f3 nhu c\u1ea7u.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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<\/span>X\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n

Qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb \u1edf 4 v\u1ecb tr\u00ed \u0111\u1ea7u ti\u00ean v\u00e0 3 v\u1ecb tr\u00ed cu\u1ed1i c\u00f9ng trang t\u00ecm ki\u1ebfm c\u1ee7a Google, t\u1eeb \u0111\u00f3 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n nhanh ch\u00f3ng \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ch\u00fa \u00fd v\u00e0 th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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<\/span>Quy tr\u00ecnh ch\u1ea1y qu\u1ea3ng c\u00e1o Google ads T\u00ecm ki\u1ebfm c\u1ee7a Halink<\/h2>\n<\/div>\n<\/div>\n
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Kh\u1ea3o s\u00e1t nhu c\u1ea7u & Ph\u00e2n t\u00edch \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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T\u01b0 v\u1ea5n n\u1ed9i dung & T\u1ed1i \u01b0u website\/ landing page<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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Ph\u00e2n nh\u00f3m t\u1eeb kh\u00f3a & Vi\u1ebft m\u1eabu qu\u1ea3ng c\u00e1o<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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C\u00e0i \u0111\u1eb7t t\u00e0i kho\u1ea3n qu\u1ea3ng c\u00e1o<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Theo d\u00f5i \u2013 \u0110o l\u01b0\u1eddng \u2013 T\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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<\/span>T\u1ea1i sao b\u1ea1n n\u00ean ch\u1ecdn Halink?<\/h2>\n<\/div>\n<\/div>\n
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<\/span>H\u01b0\u1edbng \u0111\u1ebfn hi\u1ec7u qu\u1ea3 b\u1ec1n v\u1eefng<\/h3>\n

Cam k\u1ebft KH\u00d4NG s\u1eed d\u1ee5ng c\u00e1c th\u1ee7 thu\u1eadt ki\u1ebfm l\u1ee3i b\u1ea5t ch\u00ednh, g\u00e2y h\u1ea1i cho doanh nghi\u1ec7p trong d\u00e0i h\u1ea1n nh\u01b0 click \u1ea3o, ch\u1ea1y b\u00f9ng ti\u1ec1n, t\u1eeb kh\u00f3a kh\u00f4ng li\u00ean quan\u2026<\/p>\n

 <\/p>\n

M\u1ecdi ph\u01b0\u01a1ng ph\u00e1p, k\u1ef9 thu\u1eadt \u0111\u1ec1u h\u01b0\u1edbng t\u1edbi \u0111em l\u1ea1i hi\u1ec7u qu\u1ea3 cu\u1ed1i c\u00f9ng cho kh\u00e1ch h\u00e0ng nh\u01b0 doanh s\u1ed1, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, nh\u1eadn bi\u1ebft th\u01b0\u01a1ng hi\u1ec7u<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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<\/span>Quy tr\u00ecnh qu\u1ea3ng c\u00e1o ch\u1eb7t ch\u1ebd, t\u1ec9 m\u1ec9<\/h3>\n

Nghi\u00ean c\u1ee9u & \u0111i\u1ec1u ch\u1ec9nh m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o k\u1ef9 l\u01b0\u1ee1ng, ch\u00ednh x\u00e1c theo k\u1ebf ho\u1ea1ch marketing & \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p<\/p>\n

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Quy tr\u00ecnh c\u00e0i \u0111\u1eb7t v\u00e0 t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o v\u1edbi 23 b\u01b0\u1edbc v\u00f4 c\u00f9ng ch\u1eb7t ch\u1ebd, \u0111\u1ea3m b\u1ea3o qu\u1ea3ng c\u00e1o \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1i \u01b0u nh\u1ea5t<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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<\/span>B\u00e1o c\u00e1o r\u00f5 r\u00e0ng \u2013 minh b\u1ea1ch<\/h3>\n

B\u00e1o c\u00e1o minh b\u1ea1ch \u2013 chi ti\u1ebft \u2013 r\u00f5 r\u00e0ng v\u1edbi doanh nghi\u1ec7p \u0111\u1ecbnh k\u1ef3. \u0110\u1eb7c bi\u1ec7t b\u00e1o c\u00e1o g\u1eedi t\u1eeb h\u1ec7 th\u1ed1ng Google n\u00ean kh\u00f4ng th\u1ec3 l\u00e0m gi\u1ea3<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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<\/span>Ti\u00ean phong \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 m\u1edbi<\/h3>\n

Nghi\u00ean c\u1ee9u v\u00e0 \u00e1p d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt qu\u1ea3ng c\u00e1o m\u1edbi nh\u1ea5t t\u1eeb Google nh\u01b0 Smart Bidding, CPA m\u1ee5c ti\u00eau, Dynamic Remarketing\u2026<\/p>\n

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Ngo\u00e0i ra Halink c\u0169ng t\u1ef1 ph\u00e1t tri\u1ec3n c\u00e1c c\u00f4ng c\u1ee5 t\u1ed1i \u01b0u \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 cho kh\u00e1ch h\u00e0ng<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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<\/span>Qu\u1ea3ng c\u00e1o Google Ads gi\u00e1 r\u1ebb s\u1ebd c\u00f3 2 v\u1ecb tr\u00ed hi\u1ec3n th\u1ecb nh\u01b0 sau:<\/h2>\n

V\u1ecb tr\u00ed \u0111\u1ea7u trang (top 4)\u00a0<\/strong>l\u00e0 4 k\u1ebft qu\u1ea3 \u0111\u1ea7u ti\u00ean tr\u00ean c\u00f9ng khi t\u00ecm ki\u1ebfm Google nh\u01b0 khoanh v\u00f9ng m\u00e0u \u0111\u1ecf \u1edf h\u00ecnh tr\u00ean.<\/p>\n

V\u1ecb tr\u00ed cu\u1ed1i trang (top 10)<\/strong>\u00a0l\u00e0 3 k\u1ebft qu\u1ea3 n\u1eb1m \u1edf d\u01b0\u1edbi c\u00f9ng nh\u01b0 khoanh v\u00f9ng m\u00e0u \u0111\u1ecf \u1edf h\u00ecnh d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n

\"google<\/p>\n

HALINK cung c\u1ea5p\u00a0d\u1ecbch v\u1ee5 qu\u1ea3ng c\u00e1o Google Ads gi\u00e1 r\u1ebb<\/em>\u00a0v\u1edbi nhi\u1ec1u g\u00f3i theo ng\u00e2n s\u00e1ch l\u1ef1a ch\u1ecdn:<\/p>\n

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<\/span>B\u1ea3ng gi\u00e1 d\u1ecbch v\u1ee5 ch\u1ea1y Google ads theo ng\u00e2n s\u00e1ch:<\/h3>\n
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G\u00f3i qu\u1ea3ng c\u00e1o
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Ng\u00e2n s\u00e1ch
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T\u1eeb kh\u00f3a<\/strong><\/th>\nPh\u00ed d\u1ecbch v\u1ee5
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G\u00f3i N1<\/strong><\/td>\n< 3 tri\u1ec7u<\/td>\n1-3<\/td>\n500.000<\/strong>\u00a0\u0111<\/td>\n<\/tr>\n
G\u00f3i N2
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3 tri\u1ec7u \u2013\u00a0 9 tri\u1ec7u<\/td>\n1-5<\/td>\n20%<\/strong><\/td>\n<\/tr>\n
G\u00f3i N3<\/strong><\/td>\n10 tri\u1ec7u \u2013\u00a0 29 tri\u1ec7u<\/td>\n1-10<\/td>\n18%<\/strong><\/td>\n<\/tr>\n
G\u00f3i N4
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30 tri\u1ec7u \u2013 49 tri\u1ec7u<\/td>\n1-20<\/td>\n15%<\/strong><\/td>\n<\/tr>\n
G\u00f3i N5
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tr\u00ean 50 tri\u1ec7u<\/td>\n1-30<\/td>\n12%<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

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